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The fragrance journal

Journal

Fragrance stories, practical guides and inspiration for your next discovery.

AI-generated illustration of clear and ruby-red unbranded atomizers with a loupe on pale stone

Is Your Baccarat Rouge 540 Original? How to Spot a Fake

Maison Francis Kurkdjian says it cannot authenticate a bottle from its lot number or from photos. Here is what it can confirm, what is still worth checking, and why a dupe is not a fake.

AI-generated illustration of an unbranded blue atomizer, black cap and loupe on grey stone

Is Your Bleu de Chanel Original? How to Spot a Fake

Chanel itself says there is one sure way to get a genuine Bleu de Chanel. Here is what that means, what the box, code, cap and price can still tell you, and which popular tells fail.

AI-generated illustration of an unbranded atomizer beside an open charcoal box and loupe on linen

Is Your Creed Aventus Original? How to Spot a Fake

No single detail proves an Aventus is genuine, not even the batch code. Here is what Creed itself advises, the checks that carry weight, and the popular tells that fail on real bottles.